‘Feed’ the media

There aren’t many local companies who recognize the value of infiltrating certain pockets of people and communities online. A few years back when you invited ‘media’ to a function either you, or your PR company, looked up the relevant industry contacts from TV, radio and print and invited them.

Media Alerts: relevant content assists journalists and PRs

I’m pretty passionate about making the lives of the media and PR professionals / agencies easier. In SA I think most of us (whether you’re in PR, marketing or sales) make it very difficult for the media (or other interested stakeholders) to have quick access to pre-approved, quality content. All the emails that fly backwards [...]