Key points to consider when planning social media marketing

There’s an interesting debate going on at the moment on Matthew Buckland’s blog, the debate is as a result of his article titled ‘Social media for companies: What’s working?’ (Matt’s blog has received insane traffic and as a result I think his blog fell over so if you can’t access now then try again another [...]

The ultimate eDream?

I’m doing some work with the guys from eDreams online Megamall. I’m helping them setup various social media tools to boost their exposure and customer interaction on the web. Their latest ‘Give-Away-A-Day’ campaign is a high point of their strategy, this competition aims to boost their subscriber database, they are giving away prizes everyday forever….I [...]