The ultimate eDream?

I’m doing some work with the guys from eDreams online Megamall. I’m helping them setup various social media tools to boost their exposure and customer interaction on the web. Their latest ‘Give-Away-A-Day’ campaign is a high point of their strategy, this competition aims to boost their subscriber database, they are giving away prizes everyday forever….I [...]

Why twitter works for me

A while back I wrote a post stating that I was ready to go back to twitter and give it another chance. I’ve given it a really good go and come to some conclusions about twitter and how it fits into ‘my’ social media mix. According to wikipedia, “Twitter is a free social networking and [...]